Job Titles Don’t Build Software

Roy Keely
5 min read
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Software companies have a tendency to get noisy as they grow.

The org chart expands. The executive titles multiply. Soon there is a Chief of This, a Chief of That, and a Chief of Whatever Comes Next.

The company starts looking impressive from the outside.

But titles do not build software.

People do.

ModernPM has deliberately avoided much of the corporate hubba-baloo that typically follows fundraising.

We do not need to add executive titles simply to make the company appear more mature. We do not need layers of management whose primary job is managing other managers. We do not need to bloat payroll to create the appearance of scale.

Every unnecessary executive salary is money that cannot be spent on developers, product design, implementation, support, security, and infrastructure.

We would rather invest in the people doing the work.

ModernPM is a group of builders. We talk to firms, study how they operate, design solutions, write software, implement it, support it, and improve it.

That is the work.

This does not mean functions such as sales, marketing, finance, and strategy are unimportant. They matter. But a company does not need a C-level title attached to every function for the work to get done well.

Our goal is to remain lean enough that we can continue investing heavily in the product without rather than a bloated payroll.

A lean company can make decisions faster. It can remain closer to its customers. It can put more of every dollar into the product and the experience surrounding it.

We are not trying to win an org-chart competition.

We are trying to build the best practice management software for sophisticated CPA firms.

Our org chart is simple on purpose.

Fewer layers. Less internal noise. More builders.